Report: AMD plans another Radeon GPU and GDDR6 kit price rise for November
The increase would follow an October adjustment, with GDDR6 prices said to have climbed 8 to 10% in the third quarter. AMD has not confirmed it.
AMD is preparing to raise the price of the Radeon GPU and GDDR6 memory kits it sells to graphics card makers again in November 2026, according to an unconfirmed report from Chinese channel forum Board Channels, posted through its ChannelGate account on October 30. The size of the increase has not been decided, and AMD has said nothing publicly.
What is changing
AMD does not sell most Radeon cards directly. It ships a bundle of GPU and GDDR6 memory to board partners, which add the PCB and cooler and sell the finished card. Because the GPU and memory make up the biggest share of a card's bill of materials, even a modest bump in kit pricing tends to show up on shelves a few weeks later.
According to the report, the November move follows an earlier adjustment that took effect on October 1, when AMD reportedly started charging partners more for GDDR6. The stated reason is memory cost: ChannelGate says GDDR6 prices rose roughly 8 to 10% in the third quarter of 2026. Club386 notes that AMD has been said to be raising kit prices for partners since December 2025.
What players are already paying
Retail prices have been climbing for months. Hardware Unboxed's latest survey, cited by Club386, found graphics card prices up 11% month on month averaged across ten countries. The Radeon RX 9060 XT 16GB was hit hardest at 17%, on top of a 7% rise in September and 15% in August. Wccftech expects the RX 9000 series to feel the November change first, since those cards have better availability than older models.
Why SEA buyers should care
The bundles feed every board partner, so a kit increase usually reaches all markets where those brands sell, including Southeast Asia. Whether retail prices rise by the same 8 to 10% is not certain, as partners and retailers set their own margins.
What happens next
If the report is right, partners should receive higher-priced kits in November, with shelf prices following over the following weeks. NVIDIA and Intel cards are facing the same memory pressure, so switching brands is unlikely to dodge it.
Source: TechPowerUp; Board Channels via Wccftech; Club386.